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Media Literacy Award
& Lesson #1
This award, in its third edition, recognizes those who excel at the task of making sure the young learn Media Literacy Lesson #1: how and why journalism is a good thing to have around and that some people face vicious harassment, prison or death just to do that job.
These educators, both organizations and individuals, help create a generation with a reduced tendency to suffer from civic cynicism and a greater chance to pay attention to good journalism and to take a more keen nterest in what's happening around them.
This year, for the second time in the Prize history, we will give an honorary award. The recipient is highly deserving, and a secret. The first such award went jointly to The Eagle Eye news team from Marjory Douglas High School in Parkland and to The Guardian US for their joint coverage of the 2018 March for Our Lives anti-gun violence demonstration in Washington, D.C.
We want to do the rest of the awards with as many partners as possible around the world who can use and disseminate what is learned from those who stand out in this kind of crucial teaching that is largely lacking as a core standard for media literacy teaching (more on that here).
Partners will help get word out about the award and eventual laureates, provide a jury member and will use the results to strengthen their own programs to help make sure young citizens everywhere learn those crucial lessons.
If you'd like to join in that work, let us know via the contact form at the bottom of the page.
LAUNCH DATE for the general 3rd Edition > 1 July 2025 •
√ Watch this space for how to prepare entries and the deadline details.
√ Find details below about some basic resources for teaching this lesson and about previous laureates and what you can learn from them.
√ Learn more about the "Media Literacy Lesson #1" proposal for Europe.

MONTAGE: Andie Korenge, The Eagle Eye
sOME reSOUrCES
One of our first laureates, Janis Schachter, did two short videos with Special Adviser and laureate Dara Rosen to help educators get started in teaching both elements of the award:
🎥 On exploring the value of journalism via self-guided exploration of the threats to journalists [00:2:01]
🎥 On general approach to exploring the worth of journalism [00:03:34]
In this video she mentions this news blackout activity.
More activities here for introducing the concept of threats to journalists.
FIND OUT HERE
Latest news about the continuing campaign to include Media Literacy # 1 — how and why journalism is a good thing to have around and that some people face vicious harassment, prison or death just to do that job — as pat of basic lessons in all standards for media literacy instruction.
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